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Action Swift Current BR&E Toolkit

The Action Swift Current Tool Kit has been developed to assist other communities that are interested in attempting a Business Retention and Expansion (BR&E) project. Action Swift Current based their project on various other BR&E initiatives that have taken place across Canada and the United States. Through this process, Action Swift Current was able to mold the basic framework to suit the specific needs of the community of Swift Current.

Initially, a MS Powerpoint presentation was created to educate the public about the BR&E process.

Training sessions were held to assist the volunteer visitors and Leadership Team members in conducting the BR&E survey. The following resources were created:

Business listings from the City of Swift Current and the Rural Municipality of Swift Current were used to randomly select businesses to survey. The Leadership Team contacted all the selected businesses and the businesses who agreed to participate were sent a letter along with a copy of the survey and a brochure.

A lengthy survey was modified by the Action Swift Current leadership team, and an additional component was added strictly for manufacturers. "Red Flag" forms were also created to allow businesses to communicate urgent needs. A worksheet and follow-up sheet were created for the Leadership Team to use in addressing these matters.

Action Swift Current recognized the contributions of volunteer visitors, volunteer firms and sponsors at a celebration barbeque. The event helped stakeholders network and generated a lot of energy amongst all those involved. Below is the event program which you may find of use:

A few months after the survey was complete and the results were received, Action Swift Current held a meeting of community stakeholders who did a SWOT analysis of the community, along with identifying possible community projects. This information was sent to the University of Minnesota and they prepared the Research Report. This covered such topics as the background of the program, profile of Swift Current's economy, survey and survey results and potential projects for the community. This Report was used for a Community Retreat where community stakeholders selected the projects that they felt were key to the development of the community of Swift Current. Attached are samples of information used for this event.

The following Powerpoint presentation is an updated presentation (July 2003) that is used to educate the public about the BR&E process and Action Swift Current.

MS Power Point File Powerpoint Presentation July 2003

Business Retention & Expansion
Economic Trends &
  Challenges

Why Implement a
  BR&E Program?

The Four-Stage Process
The Objectives and
  Benefits of BR&E

Implementing a BR&E
  Program

Toolkit for Communities
Business Retention &
  Expansion International

Measurable Results of
  BR&E

Volunteer Firms

PDF Downloads:
Firm Survey
Summary Report
Research Report

Swift Current Community Brand Community Brand
Click for details
Swift Current City Profile
City Profile
Click for details
  Cutting Loose
Swift Current turns the corner
Click for details
Quick Links: Action Southwest / Chamber of Commerce / City of Swift Current / Cypress Hills Regional College
Entrepreneurial Centre / HRSDC / Rural Development / SCFDC / Southwest REDA / Tourism Swift Current